On this episode Bobby Nichols, Founder of The Sports Syndicate joins me as we peel back the curtain on the realities of what it means to be a professional sports agent. Bobby was an early pioneer within the niche action sports world, at a time when it was truly the wild west. His area of focus was concentrated around surf, skate, snow and motorcross. We’ll learn how he built a successful company around niche sports and “Fringe" athletes. He shoots it straight about his early career set backs and failures, to how he turned the tide into eventually selling his business to the Wasserman Media Group.